Privacy

What we hold, why, and what we will never do with it. Written to be read, not to be got past.

Last updated 14 August 2026.

Draft. This is accurate about what the software does, and it has not yet been reviewed by a solicitor. If anything here matters to a decision you are making, ask us and we will tell you straight.

Who we are

On The Round is run by Benjamin Ali, a sole trader in England. You can reach us at hello@ontheround.co.uk about anything on this page, including asking for a copy of your data or asking us to delete it.

The short version

We keep what your site needs to work and nothing else. We do not sell anything to anybody, we do not run advertising, and we do not build a picture of you to sell on. We keep no history of where your van has been — there is nowhere in our system that could store one.

Two different jobs

This matters, because it decides who is answerable for what.

For you, the trader, we are the data controller. Your account details are ours to look after and we answer for them.

For your customers, we are only a processor. When somebody orders from your site, their name and phone number are yours, not ours. We hold them on your behalf, we do nothing else with them, and we delete them when you tell us to or when you leave. The terms of that arrangement are set out in our terms.

What we hold about you

WhatWhyHow long
Your name and emailTo let you sign in and to email you about your accountWhile you have an account, then 12 months
Your business name, contact email and phoneThey appear on your own site, because you put them thereWhile you have an account
Sign-in links and sessionsTo keep you signed in without a passwordLinks 20 minutes; sessions 60 days
A Stripe customer referenceTo take the subscriptionWhile you have an account, then as Stripe requires
Your menu, photos, stops and site textIt is your websiteWhile you have an account
A log of account changesSo we can tell you what happened if something looks wrong2 years

Where your van is

This is the part people care about most, so here it is exactly.

We are aware that for a one-van business, where the van is and where you are amount to the same thing. That is why it works this way.

What your customers give you

If you switch ordering on, a customer gives their name and phone number, and an email address if they choose. If you take deliveries they give an address. We hold it so you can fulfil the order, and we send you an email telling you it arrived. If your customer gave an email address, we also send them the order confirmation, a link to watch its progress, and a note when you mark it ready or cancel it — sent by us, on your behalf, with your name on it and your address as the reply-to. That is the whole of it: we never market to your customers, never contact them about anything but their own order, and never use their details for anyone else's benefit.

Payments

Card details go straight to Stripe and never reach us. We see only that a payment succeeded or failed, and a reference. Stripe is our payment processor and has its own privacy notice.

Cookies

We set one cookie, when you sign in, so you stay signed in. That is it — no analytics cookies, no advertising, no tracking across other websites. Public van sites set no cookies at all.

That is why there is no cookie banner on this site. A cookie that is strictly necessary for something you asked for does not need consent, and we do not set any other kind.

Who else is involved

That is the complete list. There is no analytics provider, no advertising network and no data broker, and we will tell you before that ever changes.

What you can ask us to do

You can ask for a copy of everything we hold about you, ask us to correct it, or ask us to delete it. Email hello@ontheround.co.uk and we will do it within a month, usually the same week.

If you close your account, your site stops being served straight away. Your data is kept for 30 days in case you come back, then deleted.

If you think we have got something wrong and we have not put it right, you can complain to the Information Commissioner's Office. We would rather you told us first.

If something goes wrong

If data is lost or exposed, we will tell you what happened, what it affected and what we are doing about it — quickly and without dressing it up. Where the law requires it we will also tell the ICO within 72 hours.